Principal and Founder
Following a 28-year career in magazine publishing and advertising sales and sales management, Katherine Fletcher launched her own company, Doxieworks LLC, in 2009. Today Katy focuses on assisting small to mid-size companies and organizations transition from traditional marketing and advertising modes to new, dynamic platforms for B2B and B2C communications.
Doxieworks services include mobile app design & development and social media and reputation marketing. Doxieworks is helping clients expand their customer base, increase their customer engagements and loyalty and build client referrals at a time when local marketing communications strategies and tactics are changing drastically.
An Iowa native, Katy graduated from the University of Iowa with a bachelor’s degree in Psychology and a minor in Business. She earned her MBA from Northwestern University’s Kellogg Graduate School of Management.
Katy has extensive experience working with Fortune 500 and 1000 companies across the aerospace, healthcare, medical and computer industries. She worked for leading trade magazine publishers including Aviation Week, Modern Healthcare, Diagnostic Imaging, Cardio, Medical World News, Network Computing and TechTarget.com.
As a founding Publisher of the International Editions of Diagnostic Imaging, Katy traveled to Europe, Asia and South America providing advertising services for major medical equipment manufacturers both foreign and domestic.
Katy brings comprehensive marketing and advertising discipline and expertise to her clients along with a passion for helping small and mid-size businesses not only survive but thrive in these challenging times.
Katy resides in Bellevue, WA with her family along with three miniature dachshunds.
Charles manages marketing activity and production logistics with Doxieworks.
His career path includes 20 years of technology marketing with Microsoft and several computer hardware/Internet startups. He spent 20 years in advertising production as a photographer and project manager for print and video projects.
An environmentalist, Charles has also developed events in the Seattle area with Green America to educate over 80,000 citizens on the choices to live sustainably.
A native of Indiana, Charles studied professional photography at the Germaine School of Photography in New York City.
Charles resides in Bellevue, WA.
Nancy K. Zimmerman
Throughout 30 years in the advertising and marketing fields, Nancy has worked extensively on both sides of the business – for advertising agencies and as the client — as well as for a magazine publisher and character-licensing firm. She has helped businesses address the multiple challenges of growth in a competitive environment by bringing new products to the marketplace, educating existing customers on updated services and introducing fun, eye-catching materials.
With the Doxieworks services portfolio, Nancy combines cutting-edge marketing tools with custom solutions for businesses to attract new customers and maintain a loyal customer base.
Nancy is a fifth-generation Californian and graduated from California State University, Sacramento, with a bachelor’s degree in English. Her career has taken her to San Francisco and Los Angeles. Nancy has developed marketing strategies and creative campaigns for such diverse companies as DirecTV, Apple Computer, Peanuts comics, Amgen Pharmaceuticals and Miller Freeman Publishing.
Nancy resides in Lodi, California with her family.